How To Write a Bio (With 16 Creative Examples...) (2024)

Picture this:

You have mustered the courage to finally sit down to write a short bio. You’re pumped to reveal to the world your professional self and those glorious achievements.

But your mind goes blank. All of the words and phrases you had been stockpiling for months in your head suddenly disappeared.

Not to worry.

Today, you’ll learn how to write a bio. Here’s what the guide covers:

• Definition and basics of writing a professional bio,
• Step-by-step process describing how to write a short, professional bio,
• Tips to
• Creative bio examples and bio templates for inspiration,
• 5 personal bio generators.

By the end of the article, you’ll have an authentic way to describe your professional background and showcase yourself as a credible, accomplished, and likable expert.

Let’s begin with the basics.

Purpose of a Bio

Business professionals write a bio to persuade their customer base and prospects. However, an employee may also use it in their job application to grab the attention of their prospective employer.

Your professional bio should introduce yourself and how you stand out in your industry. You can also list your values, interests, and goals — and add a touch of your personality to it.

On your social media profiles, you can also entertain your audience by making your bio humorous.

First-Person Vs. Third-Person Bio

Depending on the platform etiquette and context you’re writing a bio for, you can choose to use the first or third-person perspective.

The first person is warmer, personable, and can be effective in emotionally connecting with your audience. It’s suitable for social media platforms (like X, Instagram, and Pinterest), personal blogs, or informal settings.

The third person carries a formal tone, typically relevant for professional scenarios. It can make reporting of your achievements and background a tad neutral and objective.

Such bios are generally used in conference speaker profiles, professional industry websites, press releases, and corporate settings.

How to Write an Interesting Bio: 4 Simple Steps

Great professional bios are succinct and memorable. Here are the four specific steps to write one.

1. Begin with your name and professional title: Your professional bio should articulate who you are, your professional designation, and your responsibilities.

Answer questions like:

• What am I known for?
• What do I do for a living?
• How much experience do I have?

For example, the majority of my guest post author bios begin with “I am a B2B copywriter and marketing consultant,” or “Asavari Sharma is a marketer and writer.”

No matter who I work for, I will always stick to the writing and marketing space. That’s how I want people to know me.

2. List your professional achievements: Establishing credibility is vital to stand out from others in the industry. Depending upon the length of the bio, list a few professional achievements to earn the trust of the audience.

Ultimately, remember to focus on how your impressive feats can add value to the readers. Instead of blabbering paragraphs about how cool you are, think from the reader’s perspective and ask yourself, “What’s in it for them?”

Here’s the LinkedIn headline of Sam Browne, who first shares his mission to “help entrepreneurs grow to 10k+ followers on LinkedIn.” But that is only after he’s established credibility, stating he has 82,777 followers himself on the platform.

3. Inject some personality: Don’t hesitate to share personal information like your interests outside of work, side hustles, your hometown, the music or cuisine you like, and anything that shows people who you are.

For instance, String Nguyen uses a lot of 🍗creatively in her LinkedIn headline. It aptly conveys her journey from being a “KFC chick” to building a multi-million dollar brand.

4. Make it memorable: What makes you unique? Taking help from your personal brand statement, try to begin your bio with a hook that highlights your passion or interests.

For instance, Ann Handley shares a lot of relevant professional details on her website’s “About” page. But beyond her glorious professional achievements, what stands out is that she’s the “world’s first Chief Content Officer.”

6 Tips To Write a Badass Bio

Now that you have got the steps down, here are some killer tips for writing a short bio.

1. Get to The Point

Less is more when it comes to a bio for online platforms. Stay under 100 words — that’s just about enough to give your audience a taste of your professional skills and a narrative of your career.

You don’t want to warm up the audience by sharing that you have a bachelor’s degree. Just share a relevant event or two to help your audience connect with you and your professional mission.

2. Update It Every Year

As a professional, you are going to grow, learn new skill sets, and work experience with different brands. It’s inevitable. Over time, your bio may not define your professional journey accurately.

Therefore, wherever your bio is up, make sure you review it every year or so to keep it fresh.

3. Crack a Joke or Two

Humor always leaves a lasting impression, so use it to your advantage.

Comedian Aparna Nancherla’s X handle (@aparnapkin) is a play on her name, and that is silly enough. She makes people laugh for a living. Don’t you think her Twitter bio below is proof of that?

But be cautious of how the industry you work in views humor. For instance, if you are a serious political writer, a funny bio is probably not going to bode well with your audience.

4. Use The Right Words to Brand Yourself

The words you use in your bio influence others’ perceptions about you. Therefore, you may want to steer clear of using words like ‘part-time’ or similar words that carry casual connotations.

You don’t want potential clients to view you as a low-level social media worker when you are, in reality, a CMO-for-hire focused on social media and branding strategy.

5. Accompany Your Bio With a Professional Picture

Visuals convey information about a person’s brand. If you are friendly and approachable, then upload a high-resolution smiling photo beside the text of your bio.

If you don’t have one, get a picture clicked. If you value your brand, value your bio photo.

6. End With a Call to Action (CTA)

Think of your professional bio as a marketing tool, where you can also put a request for the readers. Here are some CTAs you can consider:

1. Inviting visitors to your website: English author, John Cleese, wants his audience to know more about his app, The Silly Walk. He uses Twitter to drive traffic to the site.

2. Signing up for your email newsletter: You can also include a link to your newsletter, letting your audience stay connected with you over email.

3. Follow you on social media: If you are struggling to find the perfect way to end your author bio, add a line like “connect with me on Twitter” or “let’s socialize on Instagram.”

4. Buy your books: Content marketer Peter Sandeen offers a free download in one of his guest post author bios. A smart way to pitch a lead magnet!

5. Your contact information: If you represent a company, you can share its email address or phone number in the bio. Your contact info lets your prospects get in touch to enquire about your services or products.

7 Short Bio Examples

Let’s look at a few short bios you can take inspiration from.

1. Dan Sally

Platform: HuffPost

You want to write a professional bio that’s in sync with what you do. Dan Sally is a comedian, and he uses self-deprecating humor to talk about himself, his work, and his family. I bet you can’t get through the bio without a chuckle —it’s that funny.

2. John Espirian

Platform: Twitter

A significant trait about John Espirian that stands out in the bio is that he is “relentlessly helpful.” He loves LinkedIn and is the author of a book called Content DNA.

His bio gives an overview of what he does in general and what currently keeps him busy (he gives a link to pre-order the book in the bio).

3. Mark Gallion

Platform: Twitter

Venture Capitalist Mark Gallion has different versions of his bio all over the internet. Some are more formal than others. However, when it comes to Twitter, he prefers phrasing his information in a way that helps him engage with his audience on a human level.

In under 160 characters, he not only shares the details about his professional life but also highlights his love for baseball. Therefore, communicate who you are in a tone that’s most suitable for your audience.

Gallion leverages his Twitter bio to connect with like-minded potential investors and followers. You are free to make your bio funny, personal, formal, conversational, and the like depending on the platform you’re writing it for.

4. Brad Colbow

Platform: Udemy

If you want to sound like an industry expert yet come across as being approachable, then Brad Colbow’s Udemy bio is ideal. It includes his job title, what he does for a living, and everything else in between.

Since he is a trainer on Udemy, he also shares his thoughts about learning. His bio will make anyone pick up a pencil and start learning.

5. Old Spice

Platform: Instagram

Old Spice is a brand for men, and their Instagram bio reaffirms that fact. They also post a lot of gifs/videos on the platform, hence the mention in the bio. Want a snazzy bio for yourself or your business? Go the ‘Old Spice’ way.

6. Aaron Orendorff

Platform: Inc.com

Aaron Orendorff is a contributor not just at Inc.com — but also at other popular publications. He also states he dons different hats by day and night, giving a mention about his marketing entity, iconiContent.

Oh, and he gives a link to download his checklist in the bio from his company website. Smart, right?

7. Ian Morris

Platform: Forbes

Ian Morris is a technology writer who has written for popular brands such as CNET and The Mirror. His Forbes bio, as shown below, highlights his decade-long experience in tech as a content producer, his past and present employer details, and the work he has done so far.

In his bio, he establishes his credibility and proves he is qualified to not only write on technology but also host TV shows and podcasts in the domain. He is honest about himself. Readers and potential clients love that sort of thing.

5 Professional Bios

If you’re looking to write a longer biography for your website, an industry conference, and the like, here are a few professional bio examples to get your juices flowing.

1. Ryan Holiday

For his website’s About page, Ryan uses the first person to introduce himself as a media strategist and writer. He shares some of his life story, links to some of his books and lists some of his professional achievements.

Finally, he name drops some big authors (his audience may have heard about) and invites them to his email list. After the CTA, there are a bunch of quotes by entrepreneurs, authors, and other known personalities to further establish his credibility.

2. Natasha Khullar Relph

Personally, I am a big fan of Natasha. She is an award-winning journalist, author, and has worked with many popular publications.

Her bio page starts with a nice overlay of her professional background. But goes on in much more detail about her career trajectory in a timeline format. It’s real and authentic, sharing her challenges and successes without mincing words. Her photos make it even more personal!

3. Mimi Brown

A motivational keynote speaker, Mimi has a third-person narrative on her bio page that persuasively sells her skills. And makes a strong case to book herself speaking engagements.

She directly talks to her audience of leaders and shares tips to get more sales. Then establishes credibility by sharing her licenses, certifications, awards, and a bunch of media logos that she’s been featured on or associated with.

4. Josh Spector

Josh has a succinct bio that he’s put on the homepage of his straightforward website. He simply highlights his mission of helping creative entrepreneurs in a sentence, before going on to share the four ways in which he can help the reader.

It’s a great example of keeping the bio focused on your audience, introducing your products and services, and avoiding complexification.

5. Wait But Why (WBW)

Popularly known as the “stick-figure-illustrated blog about almost everything,” Wait But Why is hilarious. Its “Meet The Team” page is even more so.

The author bios of the team members don’t follow any conventional rules of bio writing, but they stick to what WBW stands for — humor and satire.

4 Bio Templates You Can Use

Here are five short bio templates you can use as starting points to write yours.

1. Professional bio:

“[Your name] is a [professional designation], specializing in [area of expertise]. They have helped [professional achievements]. Outside of work, they are passionate about [your interests].”

2. Creative bio:

“Meet [your name], a [your profession] with a flair for [your creative focus]. They love [your passions], and their work reflects [your creative philosophy]. Join them on their journey to [your mission].”

3. Entrepreneurial bio:

“[Your name] is the founder and CEO of [your company’s name], a [brief description of your business]. They are on a mission to [your vision here]. [First name] was previously [summary of past professional experience].

4. Social Media bio:

“We help [your company’s goal here]. On [platform’s name], we intend to share [your platform’s content strategy]. Follow along to hear from us every [describe how often you intend to post].[Witty insider joke that makes your audience crack up].”

You can replace the placeholder text with your actual info. But if this still doesn’t ring a bell, the AI generators in the next section will be helpful.

5 Online Author Bio Generators

Here are some AI tools that can generate a bio for different platforms:

1. Ahrefs social media bio generator: The Ahrefs bio generator can create a bio for your social media account for free. You just need to choose a tone, and word count (up to 100 words), and press the “Generate Bio” button.

2. Hypotenuse AI: If you like to write articles for other websites, this tool can generate guest post author bios for you. You’ll need to sign up for a free account, though.

3. Nichesss author bio generator: Another cool tool that takes your name and a few bullet points as input to generate a fresh bio. You can use the bio in your blog, books, and other things.

4. Smodin personal bio generator: Smodin’s generator requests you to share your name, achievements, hobby, personality traits, tone, and create an account to whip its magic. The tool can also integrate data from Google.

5. Grammarly paraphrasing tool: While it’s only a full-blown grammar checking software, Grammarly can help you rephrase your bio with its AI writing assistance.

Craft a Compelling Bio Now!

Hope the short creative bio examples in the article got your juices flowing.

The best way to create a memorable author bio is to keep it relevant and focused on your audience. While it’s your bio, it’s not really about you — it’s about them.

You should create a bio that’s authentic but only share those anecdotes or stories that will intrigue the readers you’re writing it for.

The idea is to make people care about you and be curious about you. Therefore, make it worth it.

Now, go on, buckle down, and knock it out.