Facebook Mentions and Tags - The Complete Guide (2024)

Have you ever wanted to let someone else know that you were talking about them in a post to Facebook by using Facebook Mentions?

Or perhaps you wanted to share something about a particular business and would have liked to notify their Page.

But you couldn’t get it to work.

Whether you’re a long-time Facebook user or just getting started, understanding the differences and nuance of Facebook mentions and tagging can be a bit tricky.

By the end of this article, you’ll know how and when to mention or tag people or pages, including the potential use of third-party tools.

But first… what’s the difference?

While conversationally, you’re welcome to use the terms interchangeably since on other networks mentions are tags and tags are mentions, there is a technical difference between them on Facebook.

A Facebook Mention is when you write a post or comment and include a person or page’s name within the text. The name becomes a blue link to that page or profile, and the respective party receives a notification that they were mentioned.

A Facebook Tag is when you write a post and say you were with someone, or, you share an image and let Facebook know that one of the people in the picture is another Facebook user. Their name is then added to the post as “[Your Name] was with [Their Name].” They, too, receive a notification that they’ve been tagged.

So a mention is essentially for when you want to talk about someone, while a tag is essentially for when you want to say you were with someone.

You can mention (personal profiles) or businesses and organizations (pages) as well as Facebook Groups (though Groups don’t get a notification, just a link, and mentions of secret Groups will not be linked). You can only tag personal profiles (though you can check in to a business if you were there).

Whenever you mention or tag someone, not only are you getting their attention, but also potentially putting that post in front of their connections and followers, so it can be a very powerful ally for the savvy marketer.

Make sense so far?

Great! Let’s get into the technical details, with a few pro tricks along the way.

How Do You Mention Facebook Users?

Normally, mentioning a friend is as simple as beginning to type their name and allowing Facebook to auto-suggest the person you want to mention – as long as you capitalize and begin to spell their name correctly.

But what if you want to mention someone who isn’t a friend? That’s when you can use the @ symbol.

Type @ and immediately begin to type a name, like, “@mike” and you will immediately get a list of people whom you may or may not be currently connected with.

Facebook Mentions and Tags - The Complete Guide (1)

Either way, as Facebook populates the list, simply click or tap on the name you want to include and Facebook will autocomplete and link the name accordingly. The notification of the mention will be sent once you complete and publish your post or comment.

How Do You Mention A Facebook Page?

To mention a Page, you must begin typing the name of the business with an @. Like, “@the social media” at which point Facebook offers suggestions that look like this:

Facebook Mentions and Tags - The Complete Guide (2)

Once your post or comment is published, the Page (and Page admins) will receive a notification that the Page has been mentioned.

Up Next… how to tag friends & pages on Facebook.

How Do You Tag Friends?

As we mentioned earlier, tagging on Facebook is how you essentially say that you were with someone. There are two ways to do it.

First, when composing a post, whether you’re sharing text, image(s) or a video, you can click on the “Tag people in your post button” and choose from your available contacts.

Facebook Mentions and Tags - The Complete Guide (3)

You may only tag current friends, which means even if you’re following someone on Facebook (you see their public posts in your feed, but there has been no mutual friend connection approved), they will not be available. Using the @ symbol changes nothing and therefore is not needed here.

As you select one or more friends, their names will appear as “— with [Their Name]” and of course their name is linked to their profile.

The second method is if you’re sharing an image, mouseover the image and click on the Tag button. While not technically required, it is preferred by other users that you reserve this option for when someone is actually pictured in an image. Facebook’s facial recognition will allow you to click a face and assign a name to it – and may even suggest one of your friends!

Once your post is published, your friend(s) will get a notification that they’ve been tagged in your post.

If you want to tag people in multiple photos in an album at once:

    1. Go to the album
    1. Click Tag at the top right
    1. Enter the name of a person to tag
    1. Click each photo you want to tag with that name
    1. Click Save Tags when you’re finished
    1. Repeat this process for each person you’d like to tag

Can You Tag Pages?

As mentioned earlier, you cannot tag a Facebook Page in a post.

Facebook Pages also cannot tag Facebook users or other Pages. Pages can, however, tag products. This feature is reserved for businesses that have products of their own and have set them up beforehand or on the fly.

You can, however, check in to a business which is similar to a tag. Instead of saying you’re with a business you’re simply saying you’re at a business.

While creating or editing a post, simply click on the Check In button and begin typing the name of the business. The initial set of recommended businesses will be based on your location and past check in history. As you type more characters, more specific matches will appear.

While using an @ character at the front does alter the results, in the end it doesn’t seem to matter. Facebook will display up to 15 results at a time, with the results changing each time you change or add a character.

PRO TIP: If you do not see the Page or business you want to check in to, try opening Facebook in a new tab and doing a search for that business. You may find that their Page name is not quite what you were entering and that a more exact attempt will yield better results.

Continue on to learn about using tools to mention, when to mention, and more.

Can You Mention People Using Facebook Scheduling Tools?

While I have not tested every third party scheduling tool, the answer seems to be No. You cannot mention Facebook profiles using scheduling tools.

You can, however, mention Pages using some scheduling tools.

Agorapulse – Click on Publish to start a new post, make sure your Facebook Page is selected, and begin typing your message. Use the @ character to indicate where you wish to insert a Page mention and start typing that Page name. Agorapulse will auto-suggest applicable Pages for you to choose from. (You can use that link to grab a couple of free months if you want to give Agorapulse a try.)

Facebook Mentions and Tags - The Complete Guide (4)

RELATED: Agorapulse Review: How To Make Social Media Management Easy

Hootsuite – Similarly, use the @ character within the Compose field to mention a Page.

Whether you choose to share those posts immediately or schedule them, the appropriate Page will be mentioned accordingly.

PRO TIP: If the Page auto-suggest doesn’t pull up the Page you want, use their Page user ID instead of Page name. That’s the “slug” at the end of their Facebook URL so, instead of “@The Social Media Hat” you would use “@thesocialmediahat” and that will offer the exact Page every time.

If you’re using a different tool, just give it a try using the @ character and see what happens.

When Should You Mention People or Facebook Pages?

Unlike the technical instructions for Facebook mentions to this point, whether you should mention someone is entirely subjective. There are no rules – you can mention anyone on Facebook who has set their permissions to allow it – but I can, of course, provide some guidelines and context.

Here are a few very acceptable reasons to mention another Facebook user:

    1. You’re sharing their post or content and want to give them credit as part of the share.
    1. You’re sharing content (yours or someone else’s) that quotes or references the Facebook user you want to mention.
    1. You’re sharing something that you know the other person would be interested in (like when my friends share pictures of Star Wars Death Star waffle makers and mention me).

Somewhat less universally acceptable:

    1. You’re sharing something that you think the other person might be interested in.
    1. You’re sharing your own content and would like to draw attention to it from people who share/write similar content.

Those are the kinds of mentions that need to be used quite sparingly and with great care. While still coming from a perspective of genuine belief of the other person’s interest, it’s easy to abuse and annoy, as we’ll see with the next example.

Never acceptable under any circumstances:

    1. Mentioning influencers you don’t have a relationship with just to get their attention.
    1. Mentioning all of your friends just to draw their attention.

Don’t be an ass!

Facebook Mentions and Tags - The Complete Guide (5)

Just as with Facebook users, you can mention Facebook Pages whenever you’re quoting and referencing a brand, or sharing their content. Avoid mentioning brand pages just to get their attention, as it’s likely to have the opposite effect.

When Should You Tag People?

The intended use for Tagging is to indicate when someone’s been included in a picture, or was present when a picture was taken. That’s why Facebook uses facial recognition and provides a box around recognized faces for you to tap and tag.

And similar to mention-spam, posting a picture and tagging 50 friends just to get their attention is spam. Don’t do it! It’s a great way to get your account flagged and disabled – more on that in a moment.

An excellent example of when it’s totally appropriate to mention people or pages is when you’re planning a virtual event and beginning to promote speakers and sponsors. Mention them so that they can engage with your promotional posts and amplify the announcements.

Coming up… mentions in comments, limits & blocking.

Are Mentions In Facebook Comments The Same?

Other than the Facebook Notification saying “so-and-so mentioned you in a comment” instead of “mentioned you in a post,” the result is the same. The Facebook user that you mention will get a notification and their name in your comment will be linked to their profile.

What If You Mention or Tag on an Existing Facebook Post?

If you forget to mention a Facebook user or Page in a post, that’s OK, you can still edit that post and include the mention. It’s certainly best to do that as soon as possible so that the mentions get included within any subsequent shares of the post, but regardless of when you make the edit, the user or Page will still be notified.

Is There A Limit On Mentions or Tags?

You can mention up to 50 people or Pages in one post or comment. While there’s no way to add more mentions to the original post, you can mention more people in subsequent comments.

You can tag up to 50 people or Pages on a photo.

Can You Block or Delete Mentions or Tags?

If you accidentally Facebook mention or tag someone or the wrong someone, you can certainly remove it. But what if that happens to you? Or what if someone deliberately mentions or tags you and you don’t want that to remain?

When it comes to mentions, you cannot delete the mention itself – it’s like a link on someone else’s website to yours, which you have no control over – but you can choose not to allow the post to appear on your timeline.

Sometimes it’s not appropriate, whereas other times it just might be repetitive. Either way, when Facebook prompts you that you’ve been mentioned by someone and asks you to approve whether it appears on your timeline, just hide the post.

For those that want more control over tagging possibilities and visibility, head over to your Facebook settings and click on Timeline and Tagging Settings.

Facebook Mentions and Tags - The Complete Guide (6)

Here you can adjust who can post to your timeline, and whether or not tags must be reviewed by you first (recommended On).

You can also adjust the default audience for tagged posts, whether others can be tag their friends in posts you’ve created, and whether or not you are among those suggested to be tagged when someone upload an image that you’re in.

If someone is mentioning or tagging you too frequently, you can add them under Blocking, though it’s usually enough to simply ask them to knock it off.

Wrapping Up Facebook Mentions

If there’s a scenario or nuance that I haven’t covered, by all means ask in the comments below and I’m happy to clarify, research or explain further.

I would also encourage you to grab my free survival kit for Facebook: filled with over 75 tips and tricks, hacks, best practices, tools & resources. All for free:

Send It To Me!

Good luck with your Facebook mentions and tags!

Want to save time with your social media activity and yet get even more results? Use the #1 rated social media management tool, Agorapulse, and as a friend of Mike Allton, you’re eligible to receive your first two months free after trial! Go to https://www.Agorapulse.com/Allton to learn more and get started.

Facebook Mentions and Tags - The Complete Guide (2024)


What is the difference between tagging and mentioning on Facebook? ›

Facebook Tag – A tag is slightly different to a mention. Instead of mentioning a person or businesses name in your post, you tag them to say that you were with them. Tags could be in a post or on an image that you have shared. The tagged individual also receives a notification.

What does Page mention mean on Facebook? ›

A Facebook Mention is when you write a post or comment and include a person or page's name within the text. The name becomes a blue link to that page or profile, and the respective party receives a notification that they were mentioned.

How to remove Facebook Page mentions? ›

How do I stop allowing others to tag or mention my Facebook Page?
  1. From your News Feed, click Pages in the left menu.
  2. Go to your Page.
  3. Click Settings at the top of your Page.
  4. From General, click Others Tagging this Page.
  5. Click to uncheck the box next to Allow people and other Pages to tag [Page name].
  6. Click Save Changes.

Can t mention someone on Facebook Page? ›

Keep in mind that depending on a Page's settings, you may not be able to mention it. When you mention a person, Page or group in a post or comment, a link is created. The audience for the link that's created depends on the privacy settings of the person, Page or group you mention.

How do you respond to a mention on Facebook? ›

Classic mobile browser experience
  1. Tap in the top right of Facebook.
  2. Tap Pages.
  3. Go to your Page, then go to the comment.
  4. Tap Reply below the comment.
  5. Enter your reply and tap Reply.

Who can see if someone mentions you on Facebook? ›

When someone tags you in a post, it will be visible to: The audience selected by the person who made the post. The audience you indicate in your Profile and Tagging settings. You can choose to automatically add your friends, select specific friends or not add anyone to the audience of the post you're tagged in.

What happened to Facebook mentions? ›

Facebook Mentions is now a lot more than just “mentions.” Its new name is now Facebook Creator, and it has new features dedicated to creators. There is also a new website dedicated to creators – Facebook for Creators.

Are Facebook mentions public? ›

Today, we're excited to make Facebook Mentions and Live available to public figures using Android. As a public figure, you can use Mentions for Android to: Go live: Give your fans a behind-the-scenes look with live video.

Why can't I see my Facebook mentions? ›

Considerations. Facebook's security and privacy settings may prevent you from seeing some of the comments and posts in which your brand is mentioned. If you use a social monitoring tool from another company, you should also use the internal Facebook tools in order to get a clearer picture of your actual brand mentions.

How do you delete If someone mentions you in a comment? ›

You can change who can mention you in your privacy settings. There isn't a way to remove your username from someone's story once they've mentioned you, but you can report someone's story.

Does someone know if you remove tag on Facebook? ›

Removing Facebook Tags from Your Timeline

Facebook notifies everyone who appears in a tag as per above, but it doesn't notify parties if a tag is removed. Adding a tag has privacy implications; removing a tag does not, so no notification is necessary.

Can I block someone from tagging me on Facebook? ›

There isn't a way to completely stop people from tagging you on Facebook, other than explicitly asking them not to tag you. However, there are several options for changing who can see pictures you're tagged in.

Why won't Facebook let me tag someone in a post? ›

Your tag may need to be approved by the person you tagged or the person who posted the photo (if it is not yours), depending on their privacy settings for Timeline Review or tag review. You may not see the option to tag people in photos posted by others, depending on their audience settings.

Why is Facebook tagging not working? ›

If it seems like Facebook tagging isn't working, meaning that your @ doesn't function, it could be that your friend disabled this option on their account. Try tagging someone else and see if that works.

Can I Retag myself in a post? ›

Your only option for undoing the effects of removing a tag is to reapply that tag. When you're the owner of the photo you're retagging, the tag is applied immediately. If you retag a photo you didn't upload, the person whose photo you're reapplying the tag to may have to approve the tag before it's applied.

How do you respond when someone mentions you in their story? ›

Always respond in a timely manner but take the time to prepare the right response. – Stick to your company's tone of voice in all circumstances. – Always respond with gratitude and respect whether or not the user was polite and kind.

What do you do if someone mentions you in their story? ›

Share this story

Now, when someone mentions you in their story, you'll have the option to instantly repost it, adding the photo or video to your own story. The feature, called @mention Sharing, is initiated when you tag a user in your Story.

Should you respond to every comment on Facebook? ›

In addition to replying to every comment on your posts, it is recommended to like or react on each and every comment. This also let your fans know that you actually saw their comment and appreciate it. It can also create a notification for the fan on their profile, which can lead to more interaction on the post.

Can someone I'm not friends with see I viewed their story? ›

“Other Viewers” are people that have viewed your Facebook story but are not your Facebook friends. So anyone other than your friends will be counted as “Other Viewers.” These people can consist of your followers or anyone on Facebook and Messenger.

When you tag someone on Facebook does it show up on their timeline? ›

For example, you can tag a photo to show who's in the photo or post a status update and say who you're with. If you tag a friend in your status update, anyone who sees that update can click on your friend's name and go to their timeline. Your status update may also show up on that friend's timeline.

How do I find a post I was mentioned in? ›

Tap in the top right of Facebook, then tap your name. Tap below your profile picture, then tap Activity Log. Tap Filter, then tap Posts and comments you're tagged in or Photos you're tagged in. Tap the content that you've been tagged in to open it.

How do I see mentions on Facebook business page 2022? ›

Facebook Business Suite: Mentions & Tags - YouTube

How do I untag myself from a comment on Facebook 2022? ›

  1. Navigate to the comment where your friends tagged you.
  2. Tap and hold till more options appear on the screen.
  3. Select 'Find Support or Report Comment'
  4. On the next screen, which is 'Report' screen, select 'Spam'
  5. On the next screen, find and click the 'Submit' button.
  6. On the next screen, find and select the 'Remove tag' option.

What happens if I hide a post I'm tagged in? ›

When you hide a photo or post you're tagged in on your timeline, people won't be able to see it when they visit your timeline. But the photo or post will still be visible to the audience it's shared with in other places on Facebook, such as in News Feed or Search.

How do I remove someone who has tagged themselves in my photo? ›

First, click on the photo to open it. On desktop, select "Edit." On mobile, select the "tag" button at the top of the screen. From there, you can untag people by hitting the "x" next to their name.

Does someone know if you hide their post from your timeline? ›

The person that posted the now-hidden item will not be notified by Facebook that you hid their post. An in case you're wondering, hiding a post from your own Newsfeed doesn't affect the original poster in any way. The post you hid will still show up on their Timeline and in their friends' Newsfeeds.

What is the purpose of tagging someone on Facebook? ›

When you tag someone, you create a link to their profile. This means that: The post you tag the person in may also be added to that person's timeline. For example, you can tag a photo to show who's in the photo or post a status update and say who you're with.

When I tag someone on Facebook does it appear on their timeline? ›

A tag is a special kind of link. When you tag someone, you create a link to their timeline. The post you tag the person in may also be added to that person's timeline.

What does tagging someone in a photo mean? ›

Simply put, tagging identifies someone else in a post, photo or status update that you share. A tag may also notify that person that you have mentioned them or referred to them in a post or a photo, and provide a link back to their profile. You can tag someone in a photo that you share to identify them in the photo.

Do tagged photos appear on newsfeed? ›

However, there is a way to hand-pick exactly what appears on your Timeline, giving you more control over what people see when they look at your page. This feature only controls what appears on your Timeline—posts that you're tagged in will still appear in search, the News Feed, and other parts of Facebook.

Top Articles
Latest Posts
Article information

Author: Amb. Frankie Simonis

Last Updated:

Views: 5843

Rating: 4.6 / 5 (56 voted)

Reviews: 87% of readers found this page helpful

Author information

Name: Amb. Frankie Simonis

Birthday: 1998-02-19

Address: 64841 Delmar Isle, North Wiley, OR 74073

Phone: +17844167847676

Job: Forward IT Agent

Hobby: LARPing, Kitesurfing, Sewing, Digital arts, Sand art, Gardening, Dance

Introduction: My name is Amb. Frankie Simonis, I am a hilarious, enchanting, energetic, cooperative, innocent, cute, joyous person who loves writing and wants to share my knowledge and understanding with you.